One of the stand out mistakes I made when I was starting out in business was something that I think is still very common today. I failed to build my email marketing list. I put way too much focus on social media and not nearly enough in attracting people to my list and then nurturing […]
Continue reading
Not sure when you can pay yourself a fixed wage each week? Want to help others but know you also need to earn money? Feel like you’re working really hard but seeing nothing in the bank to show for it? Confused about sales, income, taxes and all that other business money talk? Wish you knew […]
Continue reading
More insight from the file of “lessons Melanie learned the hard way”, today we are talking about NOT selling your online course content. The hard truth is no one wants to buy another online course.What? That doesn’t make sense?Online courses are literally hitting billions of dollars in sales each year and savvy entrepreneurs are learning […]
Continue reading
The only thing more frustrating than your business not making money when you (deep down) know you’re not doing all the things you should be is a business that isn’t working when you are doing all the things you should be. You have a plan, you’re learning mad new skills, you’re being productive and focused, you’re […]
Continue reading
Feel like your business is squeezing the life out of you? Sick of worrying about money every week while you figure this self-employment gig out? Do you secretly want to find a part-time job to support your business but think that means you’re giving up, not hustling hard enough or being weak?Finding a part-time job […]
Continue reading
Even I struggle to love my business somedays. It feels hard and tiring and I find myself lusting after my “ex” who was easy and fun. I never had to worry where my next chunk of cash was coming from. I would cruise into the Petrol Station in my company car with my fully loaded […]
Continue reading
In early February 2018, I passed the five-year mark of being an “online” business owner. It took me a few years of offline business before I took the leap into the online space. I honestly didn’t see the opportunity in front of me for a more leveraged income in my first few years of business, […]
Continue reading
One of the downsides of online business (or upsides depending how much you love doing it) is the huge amount of content creation needed. There are weekly blog posts, email/newsletter blasts, social media posts, freebie opt-ins, course content, and then… all the freaking images! It is a lot… I get it. Sometimes I don’t love the endless […]
Continue reading