The Profit Lovers, for women in business

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Category Archives for Managing your Business

Giving up too fast on your marketing

You know that old saying “don’t throw the baby out with the bathwater”. If you haven’t heard that old chestnut it means don’t throw something good out when you toss the bad. Marketing 101 right there people!When you track the numbers (even I am getting sick of hearing me say that) you can see which […]

COVID19 Quick Tips for Business Recovery

SCARED TO MARKET YOUR BUSINESS? SELLING GIFT CARDS OR VOUCHERS? SHOULD YOU PIVOT YOUR BUSINESS? MARKETING VS CUSTOMER NUTURING WANT TO SKIP MARKETING ANDTRY SOMETHING NEW? I have already talked about marketing during this sensitive time in another video, and how uncomfortable that can feel. If you feel that it is not the right time, […]

Look at You Fancy Lady, With Your New Fancy 2020 Planner

So, I am not sure about you, but I find there is something oddly calming about bringing home fresh stationery for planning the new year. Those nice, clean pages, the new book smell, the lack of terrible handwriting.I have pulled together a list of lust-worthy planners to help you bring your daily business tasks to […]

5 Things to Stop Feeling Guilty About in Your Business

I bet no one mentioned how much guilt comes with being your own boss. No one had ever warned me about it, but as soon as I was officially “in business” the guilt started. That deep gut feeling that you’re supposed to be doing stuff you’re not doing or not doing stuff you are doing. […]

7 Lessons to Take Your Business to the Next Level

If you read my blog last week you will know I have been knees deep in re-writing Create Your First Online Course. Today, I want to share some of the best lessons I have learned in business about just having a go and putting yourself out there. Create Your First Online Course was a real […]

When Failure is a GREAT Thing for Your Business

Oh lordy, she has dropped the “f” bomb! Wash her filthy mouth out with soap! One word we usually don’t associate with success in business is failure. By definition, it is, in fact, the antonym. The very opposite of what we’re all working towards. So how could failure possibly be a great thing for your […]

Five Tax Time Tasks to Prepare for the New Financial Year

Five tasks to check off at tax time to get you prepared for the new financial year

End of financial year (for Aussies). It rolls around every year at the same time yet so many small business owners are caught off guard when the new financial year hits their calendar. It is as regular as your birthday, yet somehow always manages to catch us off guard. Even if you’re not from the land […]

7 Reasons Women in Business Totally Ignore Email Marketing

One of the stand out mistakes I made when I was starting out in business was something that I think is still very common today. I failed to build my email marketing list. I put way too much focus on social media and not nearly enough in attracting people to my list and then nurturing […]

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